THE STORELOCAL STORECAST
This is a free information & experience sharing initiative for the global self storage industry, and is our way of helping the industry navigate through these confronting times.
We’ve found it fascinating to hear varying experiences in different regions as operators have entered, and then settled into, the all-new trading and social environment. There have also been many common experiences, regardless of geography, which we can learn from.
This is a live scenario changing day by day for all of us and for each of our valued staff and customers – its time to lean in, learn, and adapt to what’s happening around us.
Episode 1 – The StoreLocal StoreCast
With Hans Pearson & Mark Greig
Watch the first episode featuring experience sharing from the Australian market with StoreLocal CEO Hans Pearson & National Head of Revenue Mark Greig.
We’ll be launching new episodes in the coming days, with our next episode featuring Rennie Shafer, CEO FEDESSA and SSAUK. Followed by Kevin Shee (SC Storage – HK) and Scott Jensen (Adigma Marketing – US), with more to come.
We hope you take the time to listen in and importantly, that you draw value from these shared experiences. Let us know your questions, any areas you think should be covered in future episodes, or any guests that you think should join the show.
Episode 2 – Lessons from UK & European Markets
With Rennie Schafer
You’ll find some real value from our chat with Rennie Schafer CEO of SSAUK & FEDESSA as he shares recent lessons from right across the UK & European markets.
In this episode, Rennie takes us through self storage trading in all UK & European markets during the COVID-19 crisis, touching on the effective management of staff, and getting ahead of automation and debtors. We hope you enjoy watching 10 minutes of ‘real time’ value, which you can apply to your own business.
Episode 3 – Insights from the NZ Market
With Keith Edwards
We’re delighted to be joined by Keith Edwards, CEO of All Secure Self Storage in New Zealand, in the latest episode of our StoreCast series.
Here, Keith touches on the importance of efficiently operating highly sanitised facilities and shares the steps he is taking to ensure staff and customer safety during the current COVID-19 crisis. We discuss how to handle the opening of a new site during the COVID-19 crisis, how to keep new and existing customers, as well as staff, informed about new regulations and procedures, and the importance and strength of strong industry collaboration between operators.
Episode 4 – The US storage market in the midst of the COVID-19 lockdown
With Scott Jensen
In the latest episode of our “StoreCast” series, we sit down with Scott Jensen, CEO of Adigma, to chat about all things storage and the current state of the US market in the midst of a lockdown.
With a background in digital marketing and self storage, Scott talks us through the importance for storage operators to keep up to date with occupancy, churn and incoming rental numbers, and to be ready to adjust the marketing spend accordingly. As Scott says, “there is opportunity to learn in any situation, and to make our businesses better during this crisis”. We thank Scott for sharing his insights, tools and tactics, and look forward to catching up with him again soon for the “StoreCast” video series. Stay tuned!
Episode 5 – An outlook on the Hong Kong market
With Kevin Shee
It’s been fantastic to have Kevin Shee, Co Founder and CEO of SC Storage, as a guest today on our StoreCast webinar series. With over 20 years of experience as a self storage operator, Kevin shares his extensive knowledge of the Hong Kong market, as well as offering advice on daily priorities for a storage owner and how to remain calm during a crisis. Some of the key takeaways from our chat with Kevin include how to monitor and improve cash flow, being price sensitive, and changing a compassionate angle on messaging. We thank you so much for your time and valuable insights, Kevin! We look forward to catching up soon for another episode of StoreCast.
Episode 6 – Expert health and safety advice from Australia
With Lydia Plims
“Safe business is smart business”. In this must-see episode of StoreCast, we receive expert advice from Lydia Plim, Managing Director of Safety Makers, a work health and safety consultancy and training business operating throughout AUS and NZ. Here, Lydia offers her top health and safety tips for sites from a self storage perspective, to ensure all staff and customers are protected and the correct guidelines are followed during this current COVID-19 environment. Thanks so much for participating in our webinar and for sharing your expert advice, Lydia!
Episode 7- Updates from the Self Storage Association of Asia
With Andrew Work
Episode 8 – A building and innovation perspective from Australia and NZ
With Jonathan Layton
As self storage industries across the globe adjust to the COVID-19 pandemic, it’s highly important for us to promote strong industry collaboration between operators. Today, we hear from Jonathan Layton, Managing Director of Storco Storage Systems, and chat about the building, manufacturing and innovation side of the Australian self storage industry. Some key takeaways from this episode include: from an innovation perspective, we can expect more integration of office space and other types of spaces for business becoming part of a self storage facility. Coming out of COVID, self storage developers need to think about building facilities in the next 12-18 months. Thanks for your valuable insights, Jonathan! We look forward to catching up with you soon.